Levi’s® Brand officially opens its first ever Set The Standard (STS) store today, in Malaysia’s premier shopping destination, Pavilion Kuala Lumpur. Spanning across 2,771 sq ft, this new store at Lot 4.103.00, Level 4, Pavilion Elite, echoes the effortless appeal of Levi’s® that is steeped in authenticity and craftsmanship.

LEVI’S® ORANGE TAB FOR SPRING 2017

The Pavilion Elite store celebration also highlights the newly remastered Levi’s® Orange Tab collection, which captures the unrivaled style of the coveted originals. First used on a line of affordable slim-fitting jeans, jackets and shirts, Levi's® Orange Tab symbolized style and youth during the counterculture of the 1960s. Since then, old-school Orange Tabs have become the ultimate score for vintage collectors and denim heads alike.

Remastered for denim lovers, both old and new, Orange Tab Spring 2017 is the updated uniform for those who embrace a youthful, free spirit. The new collection will be available nationwide from April 2017 onwards.

For more information, visit levi.com.my.